Marketing Director

We are looking for a Marketing Director to be in charge of Crocus Energy’s marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence, establishing thought leadership and building brand awareness.

The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. They will be a skilled marketing strategist that fosters creativity and enthusiasm in others

Position Overview:

  • Develop marketing strategy by studying economic indicators, identifying customers and their current and future needs, and monitoring the competition.
  • Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
  • Produce ideas for promotional events or activities and organize them efficiently.
  • Support go-to-market partners with marketing strategy development and promotion.
  • Own development and maintenance of all online presence and hard copy marketing collateral.
  • The Marketing Director reports to the Vice President of Sales & Marketing.

Responsibilities:

  • Design and implement comprehensive marketing strategies to create thought leadership and awareness of the company’s business activities.
  • Produce ideas for promotional events or activities and organize them efficiently.
  • Plan and execute campaigns for corporate promotion, go-to-market partner support, launching of new product lines etc.
  • Monitor progress and submit performance reports.
  • Produce valuable content for the company’s online and social media presence, editorial design and organization of the company’s publications.
  • Conduct general market research to keep abreast of trends and competitor’s marketing movements.
  • Control budgets and allocate resources amongst projects.
  • Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.

Qualifications:

  • Proven experience as Marketing Director; experience in software/high-tech industry, SaaS platforms, enterprise software, electric utilities or large industry a plus.
  • Excellent leadership and organizing skills.
  • Analytical and creative thinking.
  • Exquisite communication and interpersonal skills.
  • Up to speed with current and online marketing techniques and best practices.
  • Customer-oriented approach with aptitude.
  • Professional chartered marketer (CIM) is a plus.
  • BSc/BA in business administration, marketing and communications or relevant field.

Job Requirements and Working Conditions:

  • Some travel required, both regional and international.
  • Ability to travel and work in the United States and Korea.
  • All prospective employees must pass a background check and drug test.

Note: This job description is not intended to be all-inclusive.  Employee may perform other related duties to meet the ongoing needs of the organization.

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